Two years ago, Samah al-Gadi won Mashrouy, a Sudanese TV show that invites young entrepreneurs to pitch business ideas. Gadi, a 34-year-old agricultural science graduate, proposed using the dried stems of water hyacinths to produce handmade tablemats, coasters, bags, purses and rope. Her business, which is backed by a five-strong team, has yet to take off in earnest. But the enterprise has inspired hopes of job creation locally, and Gadi is determined to make it work and show what women can achieve in her country
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